Premm have been working with Abercrombie & Kent, luxury travel operators, since 2001. Originally working with M&C Saatchi – who created the creative for the advertising – Premm were commissioned to design and build the consumer focussed website.

Abercrombie & Kent, have been pioneering luxury holidays to established  and emerging destinations for almost 50 years.  A&K believe that luxury is relative, they believe it relates to the overall experience, not just the material things. From the opulence of a palatial hotel in a European capital, to the peace and solitude of waking to a spectacular sunrise high up in the Himalayas or an unexpected encounter with wildlife. A&K believe true luxury is the privilege of discovery, adventure, relaxation and insight enjoyed in a context that perfectly suits the experience.

Premm’s portfolio of work for A&K includes the creation of the look and feel for their ‘&’ consumer magazine, luxury customer promotional items such as cocktail and cooking books, and the design of websites for A&K villas, and the A&K Destination Management Company.