Great Garden Game

Historic Royal Palaces


Historic Royal Palaces is the charity that looks after six of the most important palaces in the UK – known the world over – including the Tower of London. The marketing team were looking to create a new family activity called the ‘Great Garden Game’ for their family visitors with children aged 5-14. We were tasked with producing the main trail guide, and we wanted the guide to be a fun element of the experience itself. We developed a large interactive fold-out map, with hidden perforated doors to open at different stages. The map was held inside an accompanying leaflet which used a simple die cut to create a ‘sealed’ mission envelope. We brought on board Andy Council to illustrate the map, working closely with him to develop each element. The original illustrations added a richness to the design which matched the richness of the palaces themselves.

Project Image

The interactive map added an extra sense of secrecy and adventure to the game.

Project Image

The illustrations brought a hand-made quality harking back to crafts of the past.

Project Image