Queen Elizabeth Olympic Park
Following the end of the 2012 London Olympic Games, the purpose-built sporting venue site had to evolve into a shared space for the local communities and visitors to London. This evolution was critical to the legacy of the games. We were brought on board as the key design partner to develop and produce over 700 projects as the Olympic site transformed into Queen Elizabeth Olympic Park. Projects ranged from campaigns and onsite branding to advertising and public engagement materials – all suitable for use across multiple platforms. We built a strong, collaborative relationship with the in-house team to deliver the multiple projects and assets at speed and to a consistently high level of quality and creativity. Our experience across public engagement projects ensured we considered how to engage and reflect local communities where possible, a goal that was at the heart of the transformation of the park.