Moving pictures – Q&A with illustrator and motion designer Andy Potts

Wednesday 14 August 2019

Andy Potts

Andy Potts is an award-winning London based illustrator and motion designer known for his eye-catching imagery and animation. He has turned his creative hand to a number of projects for Premm Design over the years, from illustrations for the BBC Proms, the RHS and the Queen Elizabeth Olympic Park to animations for the Houses of Parliament. We asked Andy a few questions to find out a bit more about him. How would you describe your approach to illustration? My first priority is discovering an image...

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RHS Garden Adventures with The Very Hungry Caterpillar

Friday 26 July 2019

The Very Hungry Caterpillar Bus Stop Advert

The best-selling children’s book celebrates 50 years since its first publication this year, and its much-loved hero will be the star attraction at four of the Royal Horticultural Society‘s world-famous Flower Shows and four of its Gardens. We were commissioned to produce a range of publicity materials for the RHS, promoting their summer family activities, which are themed around the story of The Very Hungry Caterpillar in its golden anniversary year. We were thrilled to be involved in helping...

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Bringing words to life – Q&A with copywriter Catherine Prescott

Tuesday 11 June 2019

Catherine Prescott

Our relationship with copywriter Catherine Prescott began in her previous role as editor of the Tearfund supporter publication Teartimes. We now collaborate with Catherine on a variety of projects when the need arises for the written word to be given particular attention to get the message just right for our clients. We asked Catherine a few questions to tell us more about life as a freelance copywriter. 1. How would you describe your approach to copywriting? I try to imagine myself into the reader’s...

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Sowing the seeds of learning

Monday 24 July 2017

RHS Qualifications stand at Hampton Court Palace Flower Show 2017

Our work with the Royal Horticultural Society (RHS) covers a wide range of the organisation’s activities – from their gardens to membership, retail and education. One such project for RHS Qualifications saw us tasked with creation of graphic panels for their stand at RHS Hampton Court Palace Flower Show, which was built to look like a miniature potting shed! The panels were a mixture of inspirational quotes, engaging imagery and info graphics, all styled to sit comfortably within the space and...

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Intergalactic Green-fingered Family Fun!

Wednesday 13 July 2016

Rocket Science Illustration

Premm have been continuing our work with the Royal Horticultural Society this year, working across a number of areas within the organisation – from membership and education services through to the various projects we do for their gardens around the UK. This has once again included the promotion of their family activities and has allowed us to continue our collaboration with illustrator Lee Hodges. Starting with the Easter events – featuring the famous Lindt Gold Bunny Hunt – we have now completed...

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Looking back and moving forward

Monday 25 January 2016

A slightly delayed look back on 2015 – another busy year for Premm! The last twelve months featured our usual varied selection of projects, from mindfulness opera to super-powered sweetcorn! 2016 is already nearly a month old, but hopefully it is not to late to wish everyone a belated Happy New Year!  

Posted in: Branding, Design, Illustration, News, Premm Design, Technology, Theatre, Typography, Work
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Super Powered Flowers

Thursday 07 May 2015

Plant Super Heroes

Our family activities campaign for the Royal Horticultural Society has been very well received so far, with the illustration-led materials promoting the RHS Garden events during Spring and Easter proving to be very popular with RHS staff and visitors alike. The next iteration of the campaign is for the upcoming May half term holiday and centres around a team of horticultural heroes! The events will be themed around the ‘super powers’ of these and other plants and flowers and how they...

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Fun for all the family

Thursday 26 February 2015

Following a competitive pitch, Premm were commissioned by the Royal Horticultural Society to produce the marketing materials for their 2015 series of family-targeted campaigns. Working closely with illustrator Lee Hodges, the project will feature a series of visuals for their various family-themed events during the year, with a bespoke illustration for each half-term and for the major campaigns at Easter, Summer and Christmas. At the time of writing we have completed the visuals for February...

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The RHS Show Garden Spectacular

Tuesday 20 May 2014

With the RHS Chelsea Flower Show opening today, the RHS are promoting the sale of many of the plants to be featured at Chelsea and their other shows. Premm worked once again with the amazing Sarah J. Coleman – following the success of our bulbs campaign last year – to produce a colourful illustration showcasing the wide variety of featured plants. Sarah’s hand-rendered typography integrates perfectly with her flowers, giving the campaign’s posters and banners a vibrant personality....

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Brilliant Beautiful Bulbs

Thursday 17 October 2013

As we enter the winter months of 2013, we look back over another year of working with the RHS on a wide variety of projects for all seasons. From marketing of their gardens at Wisley, Harlow Carr, Rosemoor and Hyde Hall, to materials for their Christmas retail offerings. One standout piece from 2013 was for the promotion of sales of bulbs in their plant centres – we turned to the brilliantly talented Sarah J. Coleman (aka Inkymole) to produce an illustration for the campaign, presenting the autumn-planted,...

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